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Terms of Use

Last updated: December 23, 2025

1. Purpose

These Terms of Use (hereinafter "ToU") define the terms and conditions for using the lummy.fr website and services provided by BRONEER NEIL (hereinafter "Lummy", "we", "our").

Lummy is a SaaS platform for generating professional product images using artificial intelligence to create high-quality marketing visuals.

2. Acceptance of ToU

Access to and use of the lummy.fr website implies full acceptance of these ToU. By using our service, you acknowledge that you have read, understood, and accepted these terms.

If you do not accept these ToU, you must not use our service.

We reserve the right to modify these ToU at any time. Modifications will take effect upon publication on the website. It is your responsibility to regularly consult the ToU to be aware of any modifications.

3. Service Access

3.1 Access Conditions

Access to the service is reserved for persons aged at least 18 years and having legal capacity to contract.

To use the service, you must create an account by providing accurate and up-to-date information. You are responsible for the confidentiality of your login credentials and all activities performed from your account.

3.2 Service Availability

We strive to keep the service accessible 24/7. However, we cannot guarantee uninterrupted service availability and reserve the right to temporarily suspend access for maintenance, updates, or any other technical reason.

We cannot be held responsible for service interruptions, regardless of their cause or duration.

4. Account Creation and Management

4.1 Registration

To create an account, you must provide a valid email address and choose a secure password. You agree to provide accurate, complete, and up-to-date information.

4.2 Account Security

You are solely responsible for the confidentiality of your login credentials. You agree to:

  • Not share your credentials with third parties
  • Immediately notify us of any unauthorized use of your account
  • Log out of your account at the end of each session, especially on a shared computer

4.3 Account Suspension and Deletion

We reserve the right to suspend or delete your account without notice or compensation in case of:

  • Violation of these ToU
  • Fraudulent or abusive use of the service
  • Non-payment of amounts due
  • Suspicious or illegal activity
  • Request from a competent authority

5. Service Description

5.1 Features

Lummy offers the following features:

  • Product image upload
  • Automatic product analysis using artificial intelligence
  • Generation of professional product images in different contexts and scenes
  • Customization of generation parameters (lighting, composition, photographic style)
  • Download of generated images in high resolution
  • Generation history management

5.2 Freemium Model

The service operates on a freemium model with a credit system:

  • A free offer with a limited number of credits
  • Paid offers with different credit volumes
  • Each image generation consumes a defined number of credits

For more details on pricing and terms of sale, see our Terms of Sale.

6. Service Usage

6.1 Authorized Use

You agree to use the service in accordance with the law and these ToU. You may use the generated images for commercial, marketing, advertising, or personal purposes.

6.2 Prohibited Uses

It is strictly forbidden to:

  • Upload illegal, offensive, pornographic, violent images or images infringing on third-party rights
  • Upload images containing identifiable persons without their consent
  • Use the service to create misleading, fraudulent, or disinformation content (malicious deepfakes)
  • Attempt to circumvent technical limitations of the service or access unauthorized features
  • Use the service to generate excessive content volume for resale as is
  • Extract, copy, or use the source code, algorithms, or underlying technology of the service
  • Use robots, scrapers, or other unauthorized automated means to access the service
  • Disrupt service operation or overload servers
  • Create multiple accounts to abusively benefit from the free offer

6.3 Moderation and Control

We reserve the right to moderate and remove any uploaded or generated content that violates these ToU, without notice or compensation. We may also use automated systems for detecting inappropriate content.

7. Intellectual Property

7.1 Service Ownership

The lummy.fr website, its structure, design, source code, algorithms, and all elements composing it are the exclusive property of BRONEER NEIL and are protected by intellectual property law.

Any unauthorized reproduction, representation, modification, or exploitation of all or part of the service constitutes infringement sanctioned by intellectual property law.

7.2 User-Uploaded Images

You retain all intellectual property rights to images you upload to the service. By uploading an image, you guarantee:

  • Being the owner or having all necessary rights to this image
  • That the image does not infringe on third-party rights (copyright, image rights, trademarks, etc.)

You grant us a non-exclusive, worldwide, and limited license to use, store, and process your uploaded images solely for the purpose of providing the service (analysis, image generation).

7.3 Generated Images

You own the images generated by the service from your images and parameters, subject to full payment of credits used.

You may freely use, modify, reproduce, and exploit the generated images, including for commercial purposes, without any restrictions.

However:

  • We do not guarantee that generated images are free from third-party rights if your source image itself violated rights
  • You are solely responsible for your use of generated images
  • We provide no guarantee regarding the uniqueness of generated images (other users could generate similar images)

8. Personal Data

The processing of your personal data is governed by our Privacy Policy, which is an integral part of these ToU.

9. Liability Limitations

9.1 Service Availability and Quality

The service is provided "as is" and "as available". We do not guarantee:

  • That the service will be uninterrupted, error-free, or bug-free
  • That generation results will exactly meet your expectations
  • That defects will be corrected within a specified timeframe

9.2 Quality of Generated Images

Images are generated by artificial intelligence. While we strive to provide high-quality results, we cannot guarantee:

  • Perfect conformity of generated images with your expectations
  • Complete absence of artifacts, errors, or imperfections in images
  • Absolute consistency between different generations

It is your responsibility to verify and validate generated images before any use.

9.3 Liability Limitation

Within the limits permitted by law, we will not be liable for:

  • Indirect, incidental, special, or consequential damages
  • Loss of profits, revenue, data, or business opportunities
  • Your use of generated images
  • Consequences of third-party rights violations related to content you upload

In any event, our total liability cannot exceed the total amount you have paid us over the last 12 months.

10. Indemnification

You agree to indemnify, defend, and hold Lummy harmless from any claim, damage, loss, or expense (including attorney fees) arising from:

  • Your use of the service
  • Your violation of these ToU
  • Your violation of third-party rights
  • Content you upload or generate

11. Termination

11.1 Termination by User

You may delete your account at any time from your profile settings. Deletion results in permanent loss of your data, except for legal retention obligations.

11.2 Termination by Lummy

We reserve the right to suspend or terminate your access to the service at any time, with or without notice, in case of violation of these ToU or for any other reason we deem necessary.

In case of termination for ToU violation, no refund of unused credits will be made.

12. Service Modifications

We reserve the right to modify, suspend, or discontinue all or part of the service at any time, temporarily or permanently, with or without notice.

13. Applicable Law and Jurisdiction

These ToU are governed by French law.

In case of dispute, we invite you to contact us first to attempt an amicable resolution.

Failing amicable agreement, any dispute relating to the interpretation, execution, or validity of these ToU will be subject to the exclusive jurisdiction of competent French courts.

In accordance with article L.612-1 of the Consumer Code, in case of dispute, you may use free consumer mediation.

14. General Provisions

14.1 Entire Agreement

These ToU, along with the Privacy Policy and Terms of Sale, constitute the entire agreement between you and Lummy regarding use of the service.

14.2 Severability

If any provision of these ToU is found invalid or unenforceable, the other provisions will remain in full force.

14.3 Waiver

Lummy's failure to exercise a right provided by these ToU does not constitute a waiver of that right.

15. Contact

For any questions regarding these ToU, you may contact us:

  • Email: contact@neil-broneer.fr
  • Address: BRONEER NEIL, 8 rue Détaille, 94500 Champigny-sur-Marne, France